Content Writer, GTM

FastForward is an AI engineering firm for go-to-market teams. We build the data and AI systems, in tools like Clay and Claude, that help revenue teams find the right buyers, enrich their data, and reach them with better signals.

We're looking for a freelance Content Writer who already speaks GTM. You'll write the long-form content, sales collateral, and case studies that explain what FastForward builds and why it matters to revenue leaders.

This role starts on FastForward's own content. We own the content calendar, pillars, and topics; you turn briefs, call transcripts, and SME interviews into finished pieces. As customer content work comes in, there's room to grow into it.

• Write blog posts and long-form articles on GTM engineering, data enrichment, AI in the revenue stack, and modern pipeline generation
• Draft bylined thought leadership for FastForward leaders, including pieces for external placement
• Build lead magnets such as guides, playbooks, and templates from existing long-form pieces
• Repurpose long-form content into shorter assets for LinkedIn, email, and the sales team
• Turn customer and project work into case studies that hold up to scrutiny: clear challenge, build, and result, with every metric sourced
• Produce sales collateral: one-pagers, solution briefs, battlecards, and proposal copy

• Experience writing B2B content for GTM, sales tech, RevOps, or martech audiences
• Working knowledge of how modern GTM teams operate: ICP and TAM, enrichment, signals, outbound sequencing, CRM hygiene, and pipeline metrics
• Familiarity with the GTM engineering space and its tools (Clay, Apollo, HubSpot, Salesforce, or similar). You don't need to build workflows, but you should be able to explain one
• Published case studies or customer stories with real numbers behind them
• Sales collateral samples, not just blog posts
• Comfort interviewing technical SMEs and working from transcripts, notes, and docs instead of a blank page
• Clear, concise writing with a point of view
• Reliable on deadlines and comfortable with an ongoing freelance cadence

• You've worked in-house at a GTM tech company, agency, or RevOps consultancy
• Experience placing bylined articles in industry publications
• SEO, AEO, and search-intent experience for B2B long-form
• Range across technical verticals (cybersecurity, fintech, AI) for future customer work

You'll work mainly in Google Docs, Notion, Granola, and Claude. We use AI to speed up research, drafting, and repurposing, and we want a writer who can help make that workflow faster. We don't rely on it to produce the final product: every piece is researched, reviewed, and improved by a human before it’s published.

Type

Freelance / contract, ongoing

Scope

Pre-determined hourly scope or retainer based on a set number of deliverables per month, scoped together before kickoff

Location

Remote